Showing Our Love, Sharing Their Story: Trace George

Q&A

Where did you grow up?
North Java, New York [Wyoming County NY]

How did you get into your profession?
Starting working for Gibraltar Steel Corporate and the environment lead me into corporate graphics.

What did you study in school?
Design and Engineering – University of Central Florida and UB

What is your greatest accomplishment so far?
Bringing a company from the facility collapse of the “Snovember” Storm. VSP lost 2/3rds of the operation in one night and we were 100% back on our feet with all new facilities, equipment and inventory within 5 days of the collapse, thus saving over 30 jobs. The company has rebounded over 75% in growth since the loss on November 19, 2014.

What inspires you most?
Family. I have one son as a VP of Operations and two more coming into the business. The bond is strong!

If you could give one piece of advice to a large group of people, what would it be?
Be Good, and Be Good at Doing it! TM

Fun Facts…
Over 95% of our work is designed and produced right here in Western New York.

Official Graphic Company of The Buffalo Bills, Buffalo Sabres and HarborCenter

VSP Graphic Group